Social Media

In this Cisive Product Highlight series, we review key tools to consider when screening your workforce, as well as top benefits and features when ordering them through Cisive and our family of brands. 

Millions of Americans have changed or quit their jobs in recent years, leading to a movement now known as the “Great Resignation.” Over 38 million U.S. workers quit their jobs in 2021, and about 20 million quit in the first five months of 2022.

The short answer: Yes, but proceed with caution. In a 2020 survey by The Harris Poll, 70% of employers who responded said they believe every company should screen candidates' social media profiles during the hiring process and 78% of employers believe that current employees should maintain a work-appropriate social media profile.

It’s no secret that the healthcare industry is facing a hiring crisis. An aging population has increased demand for health services, while the supply of healthcare workers is in decline or leveling off. Amid these challenges, healthcare recruiters are struggling to find quality candidates.

Given stringent federal patient privacy laws and the growing threat of cyberattacks and data breaches, the conventional wisdom is that healthcare organizations are investing more resources than ever on compliance. But a recent industry study suggests healthcare providers have a long way to go when it comes to compliance.

If you attended this year’s National Association for Health Care Recruitment (NAHCR) IMAGE Conference, you probably noticed the leading healthcare recruitment organizations are borrowing tactics and strategies from the marketing profession. As the consumer and candidate environment continues to blend, having a marketing-driven approach to healthcare recruitment can go a long way in achieving your organization’s talent acquisition goals.

At the start of a new year, I enjoy looking back at the previous year’s blog posts and learning what our readers considered the most noteworthy articles and topics from the PreCheck Blog.

At a glance, it’s clear our readers highly favored lists in 2016, with 60 percent of our top ten articles from last year comprising of lists. Healthcare HR trends, background check and I-9 compliance, and social media were among the most popular topics from the past year.

Social media has transformed the world over the past ten years, becoming one of the primary forms of communication today. In recent years, marketers have embraced it as a key channel for promoting their businesses and human resources departments have acknowledged its significance in recruiting talent. Social media, however, can also be a great place to network with industry peers and share ideas and best practices. For this article, I’ve focused on Twitter, which is considered the most conversational social media platform.

Potential and current patients are increasingly using websites and social media as a starting point for gathering information about providers and hospitals. In fact, according to Demi & Cooper Advertising and DC Interactive Group, 41 percent of consumers reported a hospital’s reputation on social media influenced which physician or hospital they chose for care.

Managing and maintaining a compliant healthcare workspace can be a daunting and intimidating task. One wrong step can result in damaging claims, costly fines, and much more. From the Office of Inspector General (OIG) to the Equal Employment Opportunity Commission (EEOC), regulators are increasing deterrents efforts to ensure employers are proactive in establishing fair hiring practices and safe working environments.

With so much on the line, here are a few things healthcare HR should consider when reviewing their organization’s compliance and safety initiatives.